We have another special episode this week as Larry is live on location in New York with Karen Litzy! Karen is the host of the podcast: “Healthy, Wealthy, and Smart” and has, not only been in the practice of physical therapy, but also in the media relations side of PT. Karen is now focused on the home care side of PT. She’ll be sharing about her journey and experiences along the way.
Karen offers a “luxury service” as a niche in the home care side of PT. While her patients can still actually come into the office, many don’t have the time and, therefore, are willing to pay more for that service with cash and not insurance. Karen shares her advice on some strategies she employed to get to where she’s at today: working at a location and playing softball with the people she wanted to surround herself with and who have, now, become a consistent referral base.
Chat with us on Twitter:
Larry Benz: @physicaltherapy
Karen Litzy: @karenlitzyNYC